How to create a studio culture / Comment créer une culture d’entreprise ?
Thierry Brunfaut is a graphic designer, therefore learned graphic design. Also, Thierry is an entrepreneur. However, he did not know anything about people management or human resources. So, with his partners, Thierry made ALL the possible mistakes you can make while running a creative business. Until the day they decided to redesign Base, their own company. Thierry will share this journey with the Base teams, how they changed and implemented new processes and rituals while maintaining personal inspiration and accelerated creativity in their four studios in Brussels, New York, Geneva, and Melbourne. Moreover, he will also give you one or two simple but effective bits of advice…
Thierry Brunfaut is a creative director and one of the founding partners of Base Design, an international network of branding studios based in Brussels, New York, Geneva, and Melbourne. He is the author of the renowned 5 – Minute poster series, a professor and a regular speaker at design and branding conferences around the world. Thierry bears a striking and seemingly contradictory resemblance both to Moby and Kermit the Frog.
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